Wal-Mart: blog or flog?
2007 June 11
After spending the last week touring several places in Germany (first for a presentation at the University of Osnabrück and then for a friend’s birthday party in Bavaria) I am now back on the ground in Düsseldorf, ready to pick up the blogging reins again.
I’ll start by sharing the slides for a presentation I held earlier at our local colloquium. I focused on Life at Wal-Mart, the public-facing blog described on WalMartFacts.com as “our associate blog”. I believe that LaWM represents what you could call a “pseudo blog” – something that uses the form of a blog, but is really a very tightly controlled and restricted form of one-way advertising that has little to do with a real blog. Anyway, let me know what you think.
