No more Mister Fake Steve Jobs
2007 August 6
It seems that the already small group of blogging CEOs has just lost a prominent member. Except that the blog of Apple’s legendary founder Steve Jobs was a hoax to begin with. If you’re a rock star tech executive, perhaps it’s a wise decision to start a blog before someone else does it for you…
Edit: Forbes is really milking this for all it’s worth. And it has a certain post-modern quality to it: you can watch an interview with Dan Lyons about the news he has himself created (of course on the Forbes website). When citizen journalists do the reporting, the real journalists just make their own news.